Dietary supplements
Vitamins, minerals, herbal actives and combination products. Each dose is worked through against the evidence. Each format is chosen for how people will actually take a supplement, day in and day out.
Each category has its own regulatory pathway, ingredient landscape, format considerations and commercial reality.
Category experience changes the questions asked early. It helps shape a product that’s credible in its market, appropriate for its user and prepared for the practical realities of manufacture and launch.
Vitamins, minerals, herbal actives and combination products. Each dose is worked through against the evidence. Each format is chosen for how people will actually take a supplement, day in and day out.
TGA listed medicines, formulated to stand up to the ARTG framework and everything downstream of it. Traditional and evidence-based indications, with the claims and dossier work to defend them.
Functional formats with actives at evidence-based, compliant doses. Delivering the flavour and texture your community expects, while meeting the demands of regulatory frameworks and shelf-life expectations.
Pre-, intra- and post-workout formats for the athlete or everyday user. Evidence, dosing and clinically studied ingredients work together to deliver what your community is looking for.
Formulations for the youngest users, where the regulatory and safety bar sits at the top of the industry. Doses, ingredients and formats are developed with the age group in mind, with the compliance and evidence work to stand behind them.
Strain-specific probiotic and postbiotic formulations that stay viable through manufacture, packaging and shelf life. Evidence-based prebiotics, feeding the microbiomes of your community.
Ingestible formulations for skin, hair and nails, developed alongside topical ranges. For beauty and cosmetic brands extending into the ingestible category.
Innovative briefs don’t always sit in one clear category.
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